INSIGHTS & NEWS
News, perspectives, and updates from our team, including PR strategy, storytelling, industry recognition, and the work we're doing to advance mission-driven organizations.
Insights from the Field
Beyond the Headlines: the Role of Public Relations in Business Success
In a podcast interview with John Crossman, Founder and Lead Strategist Wendy J. Roundtree, APR discusses the importance of public relations and how it plays an integral part in getting traction for many organizations.
A Conversation about social responsibility
In a recent interview with Agility PR Solutions, our Founder and Lead Strategist Wendy J. Roundtree, APR discusses the importance of social responsibility and the four bottom lines of business.
Judge Ketanji Brown Jackson’s Confirmation: A Case Study for Media Trainers
Her name has dominated newsrooms and households for weeks–and rightfully so.
Storytelling Isn’t Enough: Why Your Story Needs a Strategy
When coupled with an intentional plan that starts with why, storytelling can be an effective method that communicators use to make long-lasting and measurable change.
Words matter: 4 tips for using the power of words to advance equity
Over the past several years, a heightened awareness around diversity, equity and inclusion (DEI) has led countless organizations to examine their operations, personnel and overall public relations and communications.
How Companies Can Avoid Making Empty Statements About Diversity
White text on black backgrounds. Black squares down timelines. Email from CEOs and Chief Diversity Officers.